What started in one clinic is now shaping the future of professional skincare.
From Local Clinic to Industry Innovator, Built on Skin Expertise.
Luxura Australia began as a results-driven skin clinic in the heart of Yeppoon.
What started with one passionate founder and a loyal community has evolved into something far greater, a trusted clinical destination and the official Queensland distributor of world-leading skincare innovation.
Rooted in real experience, we understand what professionals need because we are professionals. Today, Luxura Australia stands at the forefront of skin health, education, and exclusive distribution, bridging the gap between science and service for clinics across the state.
Meet Our Founder
Shelby McPhail is the visionary behind Luxura Australia, a results-driven skin therapist turned entrepreneur, passionate about pushing the boundaries of clinical skincare.
Starting out as the founder of Luxura Skin Clinic in Yeppoon, Shelby built a reputation for delivering transformative results through science-backed, hands-on treatments. Her pursuit of innovation led her to explore advanced technologies internationally, and that’s when she discovered IDENEL.
Now the official Queensland distributor for IDENEL, Shelby is on a mission to share this breakthrough Korean skincare system with professionals across the state. Backed by clinical data, trusted protocols, and real results, she’s committed to giving clinics access to advanced tools that elevate outcomes and redefine what’s possible, all while building a brand rooted in passion, performance, and purpose.
